KUCHING: Parkson is set to open another outlet at Kuching’s largest shopping mall to date, Vivacity Megamall, during the mall’s soft opening today.
The new outlet marks the fourth Parkson in Kuching with the other three at Riverside, The Spring and Plaza Merdeka.
Chief operating officer of Parkson Corporation Sdn Bhd Law Boon Eng said thanks to unending support from locals, the company has decided to open another Parkson outlet for the locals of the ‘Bumi Kenyalang’.
“Fifteen years after our first store in Kuching, we launched Parkson The Spring in 2008 to a crowd that was keen to shop for more stylish and fashionable merchandise.
“We made that possible by bringing in new and exclusive brands to this store and then, up the game again in 2012 when we joined the Plaza Merdeka family with our new store in the heart of Kuching town.
“Today, with the loyal support of our Kuching friends, we are back again to bring you our newest baby – Parkson Vivacity Megamall – that opens with even better and more exciting offerings,” he told The Borneo Post.
The new store, themed as the ‘New Shopping Destination’ stands on a 137,000 sq ft of space spanning across three floors and carries well over 300 brands of which 30 are new and exclusive brands to Parkson in Kuching.
The store is the group’s 45th in Malaysia and its seventh in Sarawak.
Parkson Vivacity Megamall also be the first to unveil the fashion brand Kor and new concept outlet LOL and The Outlet by Parkson, giving more choices and affordable fashion selections.
LOL and The Outlet by Parkson are two new retail concept stores offering a variety of good quality apparels with affordable prices. The Outlet by Parkson carry branded, overruns and off-season apparels.
These two outlet-in-outlet concept, to be unveiled along with the store launch, are currently largest two in Parkson’s store network in Malaysia.
Law also took the chance to highlight the benefits of the Parkson cards by enthusing that when card members swipe their Parkson Card during shopping, the value of their accumulated purchases can be used to redeem Parkson vouchers.